Buyerson Inc. was founded by John Kotowski after he spent a decade leading product teams, where he discovered a general gap in understanding of product monetization and the enormous impact on revenue when properly activated.
Since launching Buyerson Inc., John has joined forces with Kim Lawless, who has been a professional researchers with over 15 years . Together, they bring a unique skill set of product and research to help understand how to align users, product value and revenue metrics.
Our goal is to help SaaS founders and their teams with smart product monetization decisions that lead to sustainable company growth.
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